Problem Or Pain Point That Your Startup Idea Aims To Address.

The initial problem identified was the difficulty for professionals to move towards freelancing, but the key lessons revealed that the problem-solution was not clearly defined and that the real issue lied in the discomfort with self-branding and soliciting in current freelancing platforms.

This “Startup Idea” Audience

This idea is best suited for middle-level professionals looking to transition to freelancing but struggling with self-promotion and branding. The target audience may feel uncomfortable with existing platforms like LinkedIn or UpWork and require a solution that addresses these specific pain points.

Startup Idea:

The startup idea was initially focused on creating a tool to help middle-level professionals transition to freelancing by bridging the gap between their sector-specific knowledge and clientele. However, after lessons learned, the idea pivoted towards addressing the core issue of discomfort with self-branding in existing freelancing platforms.